SOAK IN BLOOMING PEONY AT HEZE PEONY INTERNATIONAL COMMUNICATION FORUM, APRIL 9

KUALA LUMPUR, March 31 (Bernama) – The Heze Peony International Communication Forum hosted by the Publicity Department of the CPC Shandong Provincial Committee and the China Foreign Language Publishing Administration, will be held at Huimengtai of Heze on April 9.

Themed ‘Creating a Chinese Cultural Identity and Sharing the Story of Heze Peony with the World’, the forum aims to promote the international communication of Heze peony and build a peony culture platform for strengthening mutual exchange, multi-industry integration and the city’s influence.

Peony is beautiful, dignified and graceful as the most typical business card of the ‘Chinese Capital of Peony’, Heze, a famous tourism brand of Hospitable Shandong and a cultural symbol rich in Chinese characteristics to be promoted worldwide.

According to The News Office of the People’s Government of Heze in a statement, the forum is mainly composed of ‘1+6+N’, where ‘1’ refers to a themed forum.

Meanwhile, ‘6’ refers to the six segments of the forum, namely the exhibition of achievements, the opening ceremony, keynote speeches, round-table seminars, the signing ceremony of ‘Cultural Communication and Innovation Cooperation Base – Peony Culture International Communication Center’, and the launching of the initiative of peony garden construction overseas.

‘N’ refers to a series of activities such as observation trips before the forum, themed seminars, media reports, foreign internet celebrity and influencer trips, ‘Peony Tea Party’ for international friends.

The forum will promote the shaping of an international peony brand and the communication of peony culture. Various activities will be closely combined with the peony and special industries of Heze.

Important guests will be invited to exchange new thoughts, ideas and judgments from different angles and dimensions on the world’s pattern and make the voice of China heard.

— BERNAMA

HKTB: Physical 100 contender Choo Sung-hoon Discovers Hong Kong in 100 hours

KUALA LUMPUR, March 30 (Bernama) — Hong Kong Tourism Board (HKTB) announced that Korean mixed martial arts fighter Choo Sung-hoon, has toured Hong Kong, discovering the hidden gems of the city solo dolo.

According to HKTB in a statement, the contender from NETFLIX Physical 100 recently came to town for the “Pro-Am Tournament” for the World City Championship presented by the Hong Kong Golf Club.

Following the tournament, Choo was invited by HKTB onto a day tour in Hong Kong specially designed for the suave and sophisticated.

His day time itinerary included a deluxe party tram ride on Hong Kong island; dim-sum tasting in Woo Cheong Tea House in Wan Chai, as well as refined suit making at century-old custom tailor Loa Hai Shing.

“Like other Koreans, I have been really missing Hong Kong, especially the food and the attractions. Hong Kong is such a charming city where you never get bored because there is always something new,” said Choo, recalling that the last time he visited Hong Kong was seven years ago.

“My wife and daughter Sarang were here with me on this trip. They headed off to world class art happenings in town including Art Basel while I got to enjoy some me time.

“I was here for around 100 hours and it was just as challenging as Physical 100 since I had to explore the city one could never get enough of. What impressed me the most was the TramOramic Tour Tram. A century-old vehicle traversing a metropolis is just so symbolic of Hong Kong, a city that blends the Old perfectly with the New,” he added.

This March, from a series of world-class art events to the Hong Kong Sevens, Hong Kong is teeming with exciting activities, in addition to the highlight of Choo’s tour in the city.

— BERNAMA

CHIBA PREFECTURAL GOVERNMENT PROMOTES STRAWBERRY PICKING FARMS AROUND NARITA AIRPORT: ONLINE BROCHURE FOR STRAWBERRY PICKING FARMS FOR TOURISTS

CHIBA, Japan, Mar. 30, 2023 /Kyodo JBN-AsiaNet/ —

As agriculture, forestry, and fishery are major industries in Chiba Prefecture, there are many facilities offering hands-on experiences for each sector. Chiba Prefecture has published an online brochure for strawberry picking farms in the prefecture which are easily accessed from Narita International Airport.

To download brochure “Strawberry Picking Farms Easily Accessible from Narita Airport” (4P), please visit:
https://www.pref.chiba.lg.jp/ryuhan/chokubai/guidebook
/documents/strawberrypickingfarms.pdf


The brochure contains information on various strawberries and picking know-how to enjoy fresh strawberries of visitor’s choice. In addition, Chiba Prefecture warmly welcomes foreign tourists through Narita International Airport, which is located within the Prefecture.
*Farms may close early if all ripe strawberries are picked quickly for the day.

Source: Chiba Prefectural Government

–BERNAMA

BRANDSTARS REVEALS 2023 KOREA REPRESENTATIVE BRAND

KUALA LUMPUR, March 28 (Bernama) – In the fifth 2023 Korea Representative Brand hosted by the BRANDSTARS Selection Committee, Korea’s best brands by industry were announced through major media outlets in China and other Asian countries.

This event aimed to provide global customers with reasonable product information and promote the growth of corporate brand value by selecting and publicising Korea’s representative brands known for excellent quality and services.

According to a statement, the Korea Representative Brand is selected for conglomerate, medium-sized and small business categories in each industry based on integrated media and consumer evaluations.

By industry, Samsung Electronics’ Galaxy Z Flip4 (smartphone), Hyundai Motor Company’s Genesis (car), Kia’s EV6 (electric vehicle), LG Electronics’ Whisen (air conditioner), SSG.com (online shopping), The Shilla Hotels & Resorts (accommodation), Kiturami Energy (Boiler), Kumsung Kamping KidKid (education), Agabang (infants clothing), and Kakao (mobile platform) were selected, among others.

In addition, for the category of entertainment, the idol group BTS (K-pop group) was chosen while Amorepacific’s Sulwhasoo and LG Household and Health Care’s The History of Whoo, Olive Young (beauty multi shop), and Well-being Health Gounbal (skin care) were selected in the field of K-beauty cosmetics.

The winners of K-food category include Bibigo (instant food), Shin Ramyun (Nongshim), Paris Baguette (bakery), BBQ (chicken), Ottogi (ketchup), Buldak-bokkeum-myeon (spicy ramen), MAMACOOK (side dish), Baunenajoo (Beef-bone soup) and Garimi (seaweed).

In the K-fashion category, LF Hazzys (casual wear) was selected, and in the healthcare category, CheongKwanJang (red ginseng), Boto (health food) and Neo safeguard KF-94 (K-quarantine mask) were selected. As for the leading tourism brand, Jeju Island (tourist attraction) was selected.

Samsung Electronics’ Galaxy, Hyundai Motor Company’s Genesis, LG Electronics’ Whisen, BTS, Sulwhasoo, The History of Whoo, Gounbal, Bibigo, Ottogi, Baunenajoo, CheongKwanJang and Jeju Island have been selected for five consecutive years.

Meanwhile, Hazzys, SSG.com, Neo safeguard, Kia’s EV6, Boto, Agabang and Kiturami Energy have been in the list for more than two years.

— BERNAMA

THE ORGANIZING COMMITTEE OF MEMORIAL CEREMONY TO ANCESTOR HUANG DI IN HIS NATIVE PLACE HELD ITS PRESS CONFERENCE IN BEIJING

Press conference site of Memorial Ceremony to Ancestor Huang Di in His Native Place (Photo: Business Wire)

ZHENGZHOU, China, March 29 (Bernama-BUSINESS WIRE) — On the morning of March 27, the Organizing Committee of Memorial Ceremony to Ancestor Huang Di in his Native Place held a press conference in Beijing, announcing that the Memorial Ceremony to Ancestor Huang Di in his Native Place will be held on April 22, 2023 in Xinzheng, Zhengzhou City, Henan Province. Online and overseas memorial ceremonies will be held at the same time

This press release features multimedia. View the full release here: 
https://www.businesswire.com/news/home/20230328005545/en/

The theme of the Memorial Ceremony to Ancestor Huang Di in his Native Place in the year of Guimao (2023) was “Peace, Concord and Harmony with the Same Root, the Same Ancestor and the Same Origin”. The agenda of the ceremony included nine items recognized as national intangible cultural heritage projects announced by the State Council of China: gun salute in the grand era, dedication of flower baskets, offering incense with cleansed hands, worshipping rituals, reading of the worship texts, singing the chant, worshipping with music and dance, praying for the blessing of China, and harmony between heaven and earth. At that time, the CCTV-4 of China Media Group, Phoenix Satellite Television and key network platforms at home and abroad carried out the live global broadcast.

This year is the first full opening of the park of Huang Di’s native place after planning and upgrading. The broadcasting of memorial ceremony will be the first time to present a panoramic view of the construction of the scenic area of Huang Di’s native place, which is a major highlight of the ceremony that is different from previous years. Before the start of the nine agendas of memorial ceremony, there will be a simple, rustic and solemn park opening ceremony in front of the Root-searching Gate of Huang Di’s native place, highlighting our reverence for our humanistic founder – Huang Di.

Since the launch of online ancestral memorial ceremony in 2020, the global Chinese have made paying homage to Xuanyuan through the Internet an important feature of the ancestral worship ceremony of Huang Di’s native place. The online ancestral memorial ceremony despite of differences in geography and time has not only drawn much interactive participation, but also attract more and more young people to pay attention to and participate in the ancestral memorial ceremony.

This year, the online ancestral memorial ceremony has been comprehensively upgraded according to the requirements of the Grand Ceremony, combining with new technologies.

The online ancestral memorial platform standardizes the rituals and etiquette, maintains consistency between online and offline ancestral worship, strives to expand on contextualization, immersion, visualization and interaction, amplifying the effect of network communication and stimulating the powerful synergy of global Chinese praying for China.

The platform aims to build “a national important site in the inheritance and innovation base of Chinese historical civilization”, “a place for the children of Yanhuang to find their roots, a place for pilgrimage of Chinese culture, a place for experience of Chinese civilization, and a place for practice of Chinese national education”. The demonstration of the cultural brand is based on the theme of “Tour in Henan·Reading China”, highlighting the charm of “root” and “soul” of the culture of Huang Di, our humanistic founder. At the technical level, it uses technologies such as metaverse and XR (mixed reality) to launch XR light show, AI virtual technology videos, cultural IP, SVG special effects, interactive games and other products to integrate multi-dimensional communication as well as enhance the attractiveness and influence of the ceremony.

View source version on businesswire.com: 
https://www.businesswire.com/news/home/20230328005545/en/

Contact

Zhang Yi
Tel.: 0086-371-67182663
E-mail: zhengzhoudwxb@163.com

Source : Memorial Ceremony to Ancestor Huang Di

–BERNAMA